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- [G] Web Analytics TV #23 - The Holiday Episode
- [G] Think With Google’s December Adventure: That’s a wrap!
- [G] How to use YouTube for your holiday home videos
- [G] Santa Claus is coming to town... find out where with Google and NORAD
- [G] Santa Claus is coming to town... find out where with Google and NORAD
| [G] Web Analytics TV #23 - The Holiday Episode Posted: 23 Dec 2011 10:08 PM PST Google Analytics Blog: Web Analytics TV #23 - The Holiday EpisodeWelcome to the holiday episode of Web Analytics TV! Web Analytics TV, as you well know by now, is powered by your amazing questions. In this merry episode we had questions from France, Australia, Sweden, India, Germany, The Netherlands and the US. If you're new to this show, our process is simple. Step 1: You ask, or vote on, your favorite web analytics questions. Vote on next week's questions using this Web Analytics TV Google Moderator site. Step 2: From a secret undisclosed location at the Googleplex Avinash Kaushik & Nick Mihailovski answer them. :-) In this episode we award the "Ninja of the Episode" and award it to Maggie in Bulgaria, for a great question about the difference between the days and visits to transaction report and the time lag reports in multi channel funnels. Maggie, just email us and we'll send you a signed copy of Web analytics 2.0. OK. Here is the list of last episodes questions. In this action packed episode we discuss:
Here are the links to the topics we discuss:
If you found this post or video helpful, we'd love to hear your comments. Please share them via the comment form below. This series would not be possible without your awesome questions. Please submit them on our public Google Moderator site, and while you're there don't forget to vote for your favorite questions. Avinash and I will answer them in a couple of weeks with yet another entertaining video. Thanks! Posted by Nick Mihailovski, Google Analytics Team  URL: http://analytics.blogspot.com/2011/12/web-analytics-tv-23-holiday-episode.html       |
| [G] Think With Google’s December Adventure: That’s a wrap! Posted: 23 Dec 2011 10:08 PM PST Inside AdWords: Think With Google's December Adventure: That's a wrap!Think With Google's December Adventure finishes this week with tips on measurement and analytics. We hoped you enjoyed our insights and daily tips this month on the Think with Google Plus Page. If you missed them or wanted to review, here are the previous weeks' recaps for:Here are the three tips and insights covered this week (and a bonus treat): #1. Monday - According to the Google ebook Zero Moment of Truth, consumers now consult an average 10.7 sources before making a purchasing decision. Use Multi-Channel Funnels reporting in Google Analytics to see a user's interactions beyond the last click prior to conversion. #2. Tuesday - 44% of searches for last-minute gifts and store locations are predicted to be from mobile devices See how well your mobile site is facilitating conversions with mobile reporting in Google Analytics. #3. Wednesday - Use Real-Time reporting to see the impact of your holiday promotions within seconds Use Real-Time reporting in Google Analytics to monitor the immediate impact of email offers and other campaigns that drive customer purchases. And as a bonus holiday treat... Holiday measurement tips - straight from the source! As our final posting for Think with Google's December Adventure, we've wrapped up a handy video from Google's Digital Marketing Evangelist (and best-selling author) Avinash Kaushik on how to measure your holiday campaigns. To see future insights and tips, please follow Think with Google on Google+. Happy holidays from Google!  Posted by Andrew Truong, Inside AdWords Crew  URL: http://adwords.blogspot.com/2011/12/think-with-googles-december-adventure_22.html   |
| [G] How to use YouTube for your holiday home videos Posted: 23 Dec 2011 10:08 PM PST YouTube Blog: How to use YouTube for your holiday home videosFrom squabbling over the family holiday photo, to filming a child unwrapping a dream toy, 'tis the season for recording cherished family moments. Whether you want to share them with the world, or keep them in the family, here are tips for using YouTube to record your family's memories:Save a few Christmas trees, and send a holiday video card. Compile your family's favorite moments from the year, add season's greetings, and blast it out to your family and friends.
Use YouTube as an archive for your favorite holiday memories. YouTube makes it easy to share your videos just with family or friends by letting you keep your videos private, which makes sure it doesn't appear in searches.
Is your hilarious holiday moment the next viral video on YouTube? If you're not shy about sharing your holiday moments and others love it as much as your family, you could possibly be invited to earn money from your video (helpful for future holiday shopping). Check out holiday hits from years past for some ideas: Jessica Mason, communications associate, recently watched "Project for Awesome: Water and Victoria Secret."     URL: http://feedproxy.google.com/~r/youtube/PKJx/~3/IrKUgjaAwPE/how-to-use-youtube-for-your-holiday.html   |
| [G] Santa Claus is coming to town... find out where with Google and NORAD Posted: 23 Dec 2011 09:15 AM PST Google LatLong: Santa Claus is coming to town... find out where with Google and NORAD(Cross-posted on the Official Google blog) It's that time of year again! The stockings are hung by the chimney with care and Google and NORAD are ready to answer the question of "where?" NORAD's tradition of tracking Santa on Christmas Eve started in 1955, when a Sears and Roebuck ad promoting the Talk-to-Santa hotline inadvertently sent callers to CONAD (NORAD's predecessor) commander-in-chief's operations hotline. After recovering from the surprise that the call was not from the Pentagon or the White House but instead a little boy inquiring if the commander was Santa Claus, Colonel Harry Shoup asked his team to check their radar for signs of Santa's sleigh and a tradition was born. The Santa tracking tradition has grown over the years and today it's also possible to track Santa using Google Earth and Google Maps on the NORAD Santa site, and on your mobile phone as well. Starting tomorrow (Saturday, December 24) at 2:00 a.m. EST, visit www.noradsanta.org to follow Santa's journey from the North Pole to homes all over the globe. This year there are many ways to keep tabs on Santa's sleigh, no matter how quickly it moves:
 Santa flying over London in Google Earth NORAD Tracks Santa is a special project near and dear to all of us involved. I started working on the program seven years ago and it's been a thrill to watch it grow over the years. Recently, I was given the opportunity to speak at TEDActive about the origins of NORAD Tracks Santa and how Google has brought this to life in Google Earth. I'd like to thank all of Santa's "elves" that helped out across Google and NORAD far and wide. Happy Holidays! Posted by Bruno Bowdon, Lead Google Engineering Elf  URL: http://google-latlong.blogspot.com/2011/12/santa-claus-is-coming-to-town-find-out.html   |
| [G] Santa Claus is coming to town... find out where with Google and NORAD Posted: 23 Dec 2011 09:15 AM PST Official Google Blog: Santa Claus is coming to town... find out where with Google and NORADIt's that time of year again! The stockings are hung by the chimney with care and Google and NORAD are ready to answer the question of "where?"NORAD's tradition of tracking Santa on Christmas Eve started in 1955, when a Sears and Roebuck ad promoting the Talk-to-Santa hotline inadvertently sent callers to CONAD (NORAD's predecessor) commander-in-chief's operations hotline. After recovering from the surprise that the call was not from the Pentagon or the White House but instead a little boy inquiring if the commander was Santa Claus, Colonel Harry Shoup asked his team to check their radar for signs of Santa's sleigh and a tradition was born. The Santa tracking tradition has grown over the years and today it's also possible to track Santa using Google Earth and Google Maps on the NORAD Santa site, and on your mobile phone as well. Starting tomorrow (Saturday, December 24) at 2:00 a.m. EST, visit www.noradsanta.org to follow Santa's journey from the North Pole to homes all over the globe. This year there are many ways to keep tabs on Santa's sleigh, no matter how quickly it moves:
 Santa flying over London in Google Earth NORAD Tracks Santa is a special project near and dear to all of us involved. I started working on the program seven years ago and it's been a thrill to watch it grow over the years. Recently, I was given the opportunity to speak at TEDActive about the origins of NORAD Tracks Santa and how Google has brought this to life in Google Earth. I'd like to thank all of Santa's "elves" that helped out across Google and NORAD far and wide. Happy Holidays! Posted by Bruno Bowdon, Lead Google Engineering Elf (Cross-posted on the Lat Long blog)  URL: http://googleblog.blogspot.com/2011/12/santa-claus-is-coming-to-town-find-out.html   |
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