Sunday, June 26, 2011

Googland

Googland


[G] Think with Google: ‘Word of Mouth’ study shows Google directly informs 146 million brand conversations a day

Posted: 25 Jun 2011 11:54 PM PDT

Official Google CPG Blog: Think with Google: 'Word of Mouth' study shows Google directly informs 146 million brand conversations a day

There are more than 2.4 billion conversations about brands every day, according to our latest 'Word of Mouth' study with Keller Fay. More than half of consumers involved in these conversation say they're likely to make a purchase based on what they talk about. We wanted to know more about how media and the Internet play into all this conversation so we took a look at what effect the Internet and search has on a word of mouth. The study shows how media and marketing channels provided content before, during and after consumer conversations by surveying 3,000 adults across 12 categories.
It turns out that while most people still talk about brands face to face, their conversations are informed by the Internet more than any other media source. And, when they're online, users go to search sites more than any other. This is even more true after conversations, especially those sparked by TV. People follow up by searching for more information and prices more than any other online activity including social media.

Check out this video or here on Think Insights for more information on the full study!




URL: http://google-cpg.blogspot.com/2011/06/think-with-google-word-of-mouth-study.html

[G] Big(ger) mail on campus

Posted: 25 Jun 2011 01:45 PM PDT

Official Google Enterprise Blog: Big(ger) mail on campus

Posted by Eric Edens, Apps Edu Team

Around here, our mantra is "think big." That's why when we first released Gmail on April 1, 2004 we offered 1GB of free storage—more than 100 times what most other free webmail services offered at the time. No wonder people thought it was an April Fool's joke! So you can imagine the laughs when we launched Google Apps for Education in early 2006 with 2GB of email storage, which in some cases was hundreds of times more than what schools were traditionally offering their students and staff. We continued adding more storage, and today we offer over 7GB of free email space for everyone using Google Apps for Education.

Now it's time to think bigger yet again. Starting next week, new schools that migrate to Google Apps for Education will see 25GB mailboxes. Existing customers will see their mailboxes grow over the course of the next few weeks.

To celebrate 25GB inboxes, we'd like to recognize 25 of the schools that have recently gone Google:
  1. Amarillo College
  2. Anaheim City School District
  3. Ann Arbor Public Schools
  4. Boston University
  5. Buffalo State College
  6. Chaminade University
  7. College of Lake County
  8. College of New Jersey
  9. College of the Holy Cross
  10. Corning Community College
  11. Fall River Public Schools
  12. Harvey Mudd College
  13. HEC Paris
  14. Instituto de Empresa Business School
  15. Nebo School District
  16. New Haven Unified School District
  17. New York University, Stern School of Business
  18. Oshkosh Area School District
  19. Queen Anne's County Public Schools
  20. Spring Independent School District
  21. University of Maryland Center for Environmental Science - Center Administration
  22. University of Maryland in Baltimore
  23. University of Northern Iowa
  24. University of Salzburg
  25. University of Richmond
We know students and teachers are really busy. There's no reason they should spend their time sifting through spam and deleting email to stay under quota. We hope bigger inboxes might offer the first step to helping today's students think bigger.

If you're interested in bringing Google Apps to your school, let us know.
URL: http://googleenterprise.blogspot.com/2011/06/bigger-mail-on-campus.html

[G] The State of Wyoming may be the first state to go Google, but Wyomingites across the state have already gone Google.

Posted: 25 Jun 2011 01:45 PM PDT

Official Google Enterprise Blog: The State of Wyoming may be the first state to go Google, but Wyomingites across the state have already gone Google.

Posted by: Jay Garg, Google Apps Team

Yesterday we announced that Wyoming became the first state to go Google. With the help of Google Apps implementation partner Tempus Nova, Wyoming moved 10,000 state employees to Google Apps in less than eight months, saving the state approximately $1 million a year. But, state employees aren't the only ones in Wyoming using Google Apps. Today we'll hear from other organizations in Wyoming that have gone Google.

Dubois Youth Activities - Dubois, WY
Dubois Youth Activities is a nonprofit that offers a variety of programs and activities for kids up to 18 years old. "We chose Google Apps because it was simple, and it made it easy to transfer job responsibilities from one employee to another. We also thought it would be easy to use for the parents and the teachers in our town. With Google Apps, we were able to create documents and surveys that all employees could easily access. We were also able to participate in conference calls and webinars together with Google Talk. I really love how user friendly it is."
(Amanda Verheul, Manager)

Alpine Family Medical Clinic - Alpine, WY
Alpine Family Medical Clinic is a clinic of just 3 people, including a doctor, medical assistant, and office manager. "It was difficult to update and make changes to our lab forms, so we started using Google Apps. Now when parameters on our lab forms change, we can easily go into Google Docs and make changes. We can keep track of medication expiration dates, our inventory of crash-carts, and other types of equipment."
(Wayne Noffsinger, Medical Assistant)

Tetra 4D - Cheyenne, WY
Tetra 4D helps support Adobe's existing customers using 3D PDF technology, which allows 3D data to be converted into interactive PDF documents. "In 2010, Adobe asked us to form a new company that would be ready to take orders and provide customer service in less than four months. This never would have been possible without Google Apps. With Google Apps we were able to register our domain and set up email and a document management solution in a matter of minutes. Google Apps allowed us to launch our business quickly and begin taking orders from customers all over the world."
(Greg Baker, General Manager)
URL: http://googleenterprise.blogspot.com/2011/06/state-of-wyoming-may-be-first-state-to.html

[G] America's Dairyland schools moooove to the cloud

Posted: 25 Jun 2011 01:45 PM PDT

Official Google Enterprise Blog: America's Dairyland schools moooove to the cloud

Posted by Julia Stiglitz, Google Apps for Education Team

When it comes to education, Wisconsinites have always been on the cutting edge. The very first kindergarten in the US was founded more than 150 years ago in the town of Watertown, WI. In higher education, the University of Wisconsin-Madison awarded the first Ph.D. in chemical engineering ever granted in 1905. Continuing the trend of advancing education in the state, K-12 schools in Wisconsin are going Google.

Thanks to a collaboration between the Wisconsin Department of Public Instruction and the 12 Cooperative Educational Services Agencies (CESAs), over 850,000 students and 55,000 teachers across Wisconsin will have access to Google Apps for Education, professional development and technical deployment support.

"It's fantastic to have such support for public education from Google, an outstanding leader in the business and information systems world," says Wisconsin State Superintendent Tony Evers. "I'm glad we were able to dedicate resources to help schools take advantage of this opportunity. Schools need to save time and money, and students need to learn collaboration and technology skills so they will graduate ready for higher education and the workforce. "

One of the reasons Wisconsin decided to bring Google Apps to the state was the overwhelming support from individual school districts. In fact, 81% of educators polled in an exploratory survey were already using or strongly considering Google Apps for Education. Many school districts who had gone Google offered to share their experiences to help the state make an informed decision.

Jon Tanner, Technology Director of Oregon School District in southern Wisconsin, moved to Google Apps in 2007 and found that "by choosing Google Apps, the Oregon School District has saved tens of thousands of dollars, improved the reliability of our email systems, enabled easier collaboration for staff and students, and provided students with experience on the kinds of web-based, collaborative software that they will use in the workplace."

40 miles south, teachers in the Janesville School District have been using Google Apps for the past 2 years to create paperless classrooms. Franklin Middle School uses Google Sites to distribute the school's newspaper. Third grade teacher Nicole Andresen has gone paperless by relying on Gmail and Google Docs to distribute assignments. "I can create comprehension questions, surveys and other assignments for my students to answer from their email using Google Forms," she said, "and it's so much easier for me to grade since I don't need to remember to bring worksheets home."

Kathy Boguszewski, Library Media & Instructional Technology Coordinator in Janesville, is excited for other Wisconsin schools to join the 12 million students and teachers that have gone Google worldwide. "Google Apps is changing how we work and teach," she said, "and we are loving it!"
URL: http://googleenterprise.blogspot.com/2011/06/americas-dairyland-schools-moooove-to.html

[G] Automatic mobile rendering for Google Sites

Posted: 25 Jun 2011 01:45 PM PDT

Official Google Enterprise Blog: Automatic mobile rendering for Google Sites

Posted by Luciano Cheng, Software Engineer

(Cross-posted from the Docs Blog.)

As the dramatic growth of the mobile web changes the way people consume content, it's becoming increasingly important for publishers to provide a good mobile experience. With this in mind, we just added automatic mobile rendering in Google Sites for iOS 3.0+ and Android 2.2+ devices, and a mobile version of the Google Sites lists.

By going to General settings under More actions > Manage site and clicking on Automatically adjust site for mobile phones, your Google site will be automatically adjusted whenever it's viewed from an iOS or Android 2.2+ device:

BeforeAfter

The most noticeable automatic adjustments include:
  • Aligning the header layout and top bar
  • Fitting the width of the site to match the device's width
  • Smart handling of sidebars, horizontal navigation, and dropdown links
After you've enabled this feature, you can preview the page from your computer as a mobile viewer using More actions > Preview as viewer then select Mobile from the yellow Preview page as viewer (Mobile | Desktop) box at the top of the page.

You can also choose to hide some of the links in your site's footer to save vertical space.
After you've enabled this feature, you can preview the page from your c
omputer as a mobile viewer using More actions > Preview as viewer then select Mobile from the yellow Preview page as viewer (Mobile | Desktop) box at the top of the page.


It's also important for you to be able to access and search your own sites on the go, which is why we've also added mobile versions of the site list, sites search, and browse sites categories.


Just navigate to http://sites.google.com from any iOS 3.0+ or Android 2.2+ device for quick access to your sites.

As more people unplug from their desks and interact with content on the go, new doors are opening for everyone. We hope these tools will empower you to meet the challenges of publishing in a mobile world using Google Sites.
URL: http://googleenterprise.blogspot.com/2011/06/automatic-mobile-rendering-for-google.html

[G] Businesses innovate and scale faster on Google App Engine

Posted: 25 Jun 2011 01:45 PM PDT

Official Google Enterprise Blog: Businesses innovate and scale faster on Google App Engine

Posted by Gregory D'alesandre, Sr. Product Manager, Google App Engine team

It was another exciting year at Google I/O for Google App Engine, with more than a dozen businesses participating in the Developer Sandbox showcasing the innovative apps they are building on Google App Engine. We had a chance to hear feedback from our customers on our new version of App Engine, our future plans and our new pricing model. People were excited about the changes and eager to share with us how important App Engine has been to their businesses.

In the Sandbox, we took some time to catch up with Dan Murray, founder and managing director at WebFilings, to learn how building on App Engine has given them the speed, reliability and scale to secure major Fortune 500 clients including Valero, eBay, United Airlines, and Dish Network.



We also talked with Jessica Stanton from Evite about how it leveraged App Engine to build a technology that serves billions of pageviews a month. Evite did all of this with a team of only five developers, something it couldn't have done without the easy management and scalability App Engine provides.



And finally we heard from Gary Koelling from Best Buy, who explained to us:
"Our experience with Google App Engine really changed how we do things. We can use far fewer developers, and we don't have to spend any time doing system administration or setting up servers, which allows us to focus on the development and testing new ideas."
Google App Engine was discussed in more than 24 sessions at I/O this year, all of which you can view on the Google I/O site. If you're interested in reading more about App Engine from the people who built it, check out our I/O recap post on the App Engine blog. We look forward continuing to improve App Engine for businesses and have an exciting year ahead.
URL: http://googleenterprise.blogspot.com/2011/06/businesses-innovate-and-scale-faster-on.html

[G] Wyoming adds another first - now the first to go Google

Posted: 25 Jun 2011 01:45 PM PDT

Official Google Enterprise Blog: Wyoming adds another first - now the first to go Google

Posted by Governor Matt Mead, State of Wyoming

Editors note: Today Wyoming Governor Matt Mead is announcing the completion of the migration of all 10,000 state government employees to Google Apps for Government. State employees now have a unified communications system that makes it easier for them to find & collaborate with one another. View the live stream of the Governor's announcement starting at 8:00am MT.

Hello from the great State of Wyoming. We have some exciting news: our entire state government has gone Google. Wyoming is the first state in the country to make this transition. I am extremely proud to say that we are early adopters and this continues a long tradition of Wyoming firsts -- where Wyoming leads the way. Wyoming was the first state in the country where women voted. We also have the first National Park, Yellowstone, and first National Monument, Devils Tower. We had the first woman governor too. Join us online today at 8:00am MT/7:00am PT to view the live event as we make the announcement.

Wyoming and Google finalized the agreement in October of last year and so in less than 9 months we have moved 10,000 state employees over to Google Apps for Government. This is a sign of the adaptability and flexibility of our state government -- another source of pride for us.

Not only has Wyoming cut the cord and gone to cloud-based computing, allowing more mobility for and collaboration between employees, this is also the first time all of our employees have been on a shared email platform. This means greater efficiency and it will almost certainly lead to better service to the public. It also saves money in costs related to servers, licensing and staff. In addition, compared to what we would have spent for equivalent features in our previous system, we anticipate dramatic savings associated with email storage and overall security.

My office was in the first wave to transition to Google Apps, and I am pleased to say it has already made a big difference. Among its many features, Google Apps has provided efficiencies for scheduling and for keeping the office running smoothly. Our pioneer spirit is alive and well, which means great things for the state of Wyoming!

URL: http://googleenterprise.blogspot.com/2011/06/wyoming-adds-another-first-now-first-to.html

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