Googland |
- [G] Modifications to the Google Books Settlement
- [G] This week in search 11/13/09
- [G] Explore Valencia in 3D
- [G] The 50th Symposium on Foundations of Computer Science (FOCS)
- [G] New Feature Spotlight: Analytics Intelligence
- [G] Introducing the Europe Scholarship for Students with Disabilities
- [G] "Afternoon, Frank." "Hey howdy, George."
- [G] Upgrade to AdWords Editor 7.6.1
- [G] "Afternoon, Frank." "Hey howdy, George."
| [G] Modifications to the Google Books Settlement Posted: 13 Nov 2009 10:33 PM PST Google Public Policy Blog: Modifications to the Google Books SettlementPosted by Dan Clancy, Google Books Engineering DirectorLast year, we joined with a broad class of authors and publishers to announce a settlement agreement that would make millions of out-of-print books available to students and readers in every part of the U.S., while forging new opportunities for rightsholders to sell access to their books. Tonight we submitted an amended version of the Google Books settlement agreement to the court. We've traveled all over the world together with the authors and publishers to talk with people about our agreement, and over the last two months, we've read the many letters and briefs written to the court. We've also had discussions with the Department of Justice about the settlement. The changes we've made in our amended agreement address many of the concerns we've heard (particularly in limiting its international scope), while at the same time preserving the core benefits of the original agreement: opening access to millions of books while providing rightsholders with ways to sell and control their work online. You can read a summary of the changes we made here, or by reading our FAQ. We firmly believe in the promise of the agreement, as do our many supporters. As Sergey Brin recently wrote in a recent op-ed, "even if our cultural heritage stays intact in the world's foremost libraries, it is effectively lost if no one can access it easily." We're disappointed that we won't be able to provide access to as many books from as many countries through the settlement as a result of our modifications, but we look forward to continuing to work with rightsholders from around the world to fulfill our longstanding mission of increasing access to all the world's books. If you'd like to hear more, you can join Chairman of the American Association of Publishers Richard Sarnoff, Authors Guild Executive Director Paul Aiken and me for a public conference call at 9:15 PM Pacific/12:15 AM Eastern to discuss our amended agreement. To participate, ask for the "Amended Google Books Settlement Conference Call," and use the following numbers: Toll free Q&A: 888-466-4587 Confirmation code: 3915040  URL: http://googlepublicpolicy.blogspot.com/2009/11/modifications-to-google-books.html      |
| [G] This week in search 11/13/09 Posted: 13 Nov 2009 05:26 PM PST Official Google Blog: This week in search 11/13/09This week brought a variety of changes, including a flu shot finder to keep you healthy during this year's flu season. And since you'll be healthy, you can enjoy updates to our movie showtimes feature and go out and have fun.Flu shot finder We launched a flu shot finder with the goal of helping people find where they can get their fall flu shots. At the moment we have data for shot locations in 20 states. We'll be increasing our coverage to all 50 states. We're just getting started with this project, so stay tuned for improvements. You can find flu shots at www.google.com/flushot. The ability to lock SafeSearch We launched a feature that lets you lock your SafeSearch setting. When you lock SafeSearch, two things will change. First, you'll need to enter your password to change the setting. Second, the Google search results page will be visibly different to indicate that SafeSearch is on and locked:  That way, if you're taking care of kids, you'll be able to verify that SafeSearch is on from clear across the room! Just look for the colorful balls in the upper right corner.You can lock your SafeSearch by visiting our Search Settings page in the Settings menu in the upper right corner of www.google.com and clicking "Lock SafeSearch". Updated movies showtimes We launched an update to the movies showtimes feature, which now includes movie posters to enrich our movie results. When you click on the result, you'll get a more comprehensive summary of the movie as well as the ability to view theater locations on a map and sort by genre.  Example searches: movies, where the wild things are, 2012Adding World Bank data to search We have added World Bank data to search. This makes finding global facts like life expectancy, electricity use and birth rates a lot faster and easier. The Public Data feature also lets you make comparisons across countries. Here's what the feature looks like when it appears in your search results:  Example searches: the worlds life expectancy, electricity use germanyHope you enjoyed this week's new features. Stay tuned for next week! Posted by Johanna Wright, Director of Product Management, Search  URL: http://googleblog.blogspot.com/2009/11/this-week-in-search-111309.html     |
| Posted: 13 Nov 2009 03:10 PM PST Google LatLong: Explore Valencia in 3D[Cross-posted from the Official Google SketchUp Blog] As of today, you'll be able to see Valencia, Spain in 3D by opening Google Earth and flying down to one of the most beautiful cities in Mediterranean Spain. When you have Google Earth open, make sure the "3D Buildings" layer is checked to get the full effect. Watch the video below to see a fly-through animation of Valencia. If you want to see some impressive buildings in Valencia, we recommend flying down to these places:
 URL: http://google-latlong.blogspot.com/2009/11/explore-valencia-in-3d.html     |
| [G] The 50th Symposium on Foundations of Computer Science (FOCS) Posted: 13 Nov 2009 03:10 PM PST Official Google Research Blog: The 50th Symposium on Foundations of Computer Science (FOCS)Posted by Jon Feldman and Vahab Mirrokni, Google Research, NYThe 50th Annual Symposium on Foundations of Computer Science (FOCS) was held a couple of weeks ago in Atlanta. This conference (along with STOC and SODA) is one of the the major venues for recent advances in algorithm design and computational complexity. Computation is now a major ingredient of almost any field of science, without which many of the recent achievements would not have happened (e.g., Human Genome decoding). As the 50th anniversary of FOCS, this event was a landmark in the history of foundations of computer science. Below, we give a quick report of some highlights from this event and our research contribution:
 URL: http://googleresearch.blogspot.com/2009/11/50th-symposium-on-foundations-of.html     |
| [G] New Feature Spotlight: Analytics Intelligence Posted: 13 Nov 2009 11:06 AM PST Google Analytics Blog: New Feature Spotlight: Analytics IntelligenceHow would you like to have 24-hour a day access to a dedicated assistant who is focused exclusively on your site's analytics? Your assistant would be so diligent and detailed that they wouldn't miss a thing. Sound too good to be true? We're giving you one. Say "Hello" to Analytics Intelligence.Your new hardworking assistant, Analytics Intelligence, can't replace you or a professional analyst. But, it can find key information for you and your professional analysts -- so that your team can focus on making strategic decisions, instead of sifting through an endless sea of data. Analytics Intelligence constantly monitors your website's traffic. Anytime something significant happens, it adds an automatic alert in your Intelligence reports. If your bounce rate suddenly jumps on one of your referrals, Analytics Intelligence creates an alert. Of course, it's up to you to go find out that the bounce rate jumped because someone inadvertently changed the landing page. But you might not have noticed that there was a problem that needed fixing if your trusty assistant hadn't alerted you.  Behind Analytics Intelligence is a sophisticated algorithmic intelligence engine that detects any anomalies in your traffic patterns. That means it's smart enough to know the difference between a change that's actually part of a larger trend versus a change that you might need to look into. But, from a user perspective, Analytics Intelligence couldn't be simpler. Navigate to the Intelligence reports and you'll see three reports -- Daily Alerts, Weekly Alerts, Monthly Alerts. Daily Alerts contains all the alerts that are based on daily data. Weekly Alerts contains alerts based on weekly data. Monthly Alerts contains, you guessed it, alerts based on monthly data. When you look at your alerts, you'll notice that your trusty assistant has already gone through your historical data and posted alerts. This highlights a key feature of Analytics Intelligence: you don't have to do anything -- alerts automatically get posted to your account. The best way to come up to speed on Analytics Intelligence is to take a look at the alerts that are being created for your data. You can learn everything you need to know about how to interpret your alerts in this 2-minute video. You can also instruct your assistant to be on the lookout for specific things that you want to monitor. Let's say you are running a billboard campaign in New York's Times Square. You want to be proactively informed regarding how the campaign is impacting traffic from New York. To do this, go the Manage Intelligence Alerts page,  and set up a custom alert (see the example, below).  You might even want to set up a second alert that checks for decreasing New York traffic, so you can see if the campaign is starting to wind down. You'll then receive a custom alert, posted in your Daily Alerts, whenever one of these things happens. You can be notified by email as well, so you'll know what's going on even if you're not checking your reports. If you're ever unsure about how to set up an alert, try starting with one of the templates on the Manage Intelligence Alerts page. Just click Copy, and then modify and rename the alert to fit your needs.  As with automatic alerts, the best way to learn about custom alerts is to try them out on your own data. You can also refer to the articles on Analytics Intelligence in the Google Analytics Help Center. Sign in to your account to try it out. It's time to meet your new assistant! Posted by Alden DeSoto, Google Analytics Team  URL: http://analytics.blogspot.com/2009/11/new-feature-spotlight-analytics.html     |
| [G] Introducing the Europe Scholarship for Students with Disabilities Posted: 13 Nov 2009 10:16 AM PST Official Google Blog: Introducing the Europe Scholarship for Students with DisabilitiesToday, we're excited to announce the most recent addition to our scholarship programs in Europe, the Google Europe Scholarship for Students with Disabilities. This scholarship is designed for students with disabilities who are pursuing university degrees in the field of computer science at a university anywhere in the European Union, plus Switzerland and Israel. Multiple scholarships will be awarded based on the strength of candidates' academic performance and demonstrated passion for computer science.Scholarships will be granted for the 2010/2011 academic year, and recipients will be invited to attend an all-expenses-paid retreat at Google's Engineering Center in Zurich in 2010. Here's what Nelson Mattos, our VP for Product & Engineering in Europe, the Middle East and Africa, has to say about this scholarship: "We're committed to diversifying the long-term engineering talent pool for the industry as a whole. We hope that this scholarship will increase opportunities for students with disabilities and encourage them to pursue careers in computer science. The retreat fosters relationships so that scholars can form a supportive network lasting the full length of their academic studies and beyond." We know that a diverse group of people use our tools and services and only an equally diverse workforce can anticipate our users' needs. We've found that the diversity of perspectives, ideas and cultures leads to the creation of better products to the benefit of all users of the Internet. We hope that this scholarship works towards that end. The deadline to apply is March 15th 2010. For more details, visit www.google.com/studentswithdisabilities-europe. Posted by Beate List, EMEA University Programmes and Eleanor Mulligan, EMEA Diversity & Inclusion  URL: http://googleblog.blogspot.com/2009/11/introducing-europe-scholarship-for.html     |
| [G] "Afternoon, Frank." "Hey howdy, George." Posted: 13 Nov 2009 08:37 AM PST AdSense for Feeds: "Afternoon, Frank." "Hey howdy, George."It's about time these two neighbors got to talking to each other. Most Saturday afternoons you'd find them politely waving as they passed at each other by with their push mowers, tending to their neatly manicured tables, charts, and graphs. It just made sense that the grounds would look that much more complete if they removed a bit of fence between them. And so they've done just that. Specifically, we will help you classify your links by tagging the Source as "feedburner", the Medium as the channel in which we sent out your feed such as "feed" or "email", and the Content as the actual endpoint application in which the user viewed your feed content such as "Google Reader" or "Yahoo! Mail". In order to slice your traffic by these endpoints, in the All Traffic Sources view in Google Analytics select the "Ad Content" field in the second column. In the coming weeks, you will start to see many more distribution endpoints in your reports. The represent ongoing additions to our database of applications that process feeds.  By default, these analytics will show up in the "All Traffic Sources" and "Campaigns" views in Google Analytics. You can filter the results just to only the traffic that comes from Google FeedBurner by filtering on "feedburner" on the All Traffic Sources page or "Feed:" on the campaigns view. You can also use these sources in the Advanced Segments views. In this view below, we actually have two separate feeds driving traffic to this blog, and that can now be tracked easily in one view.  If you have item click tracking enabled, we are now automatically tagging your item URLs with Google Analytics parameters. If you're not using Google Analytics, or for some other reason don't want these parameters in the requests coming to your website, you can turn off Google Analytics tracking on the "Configure Stats" page on the Analyze tab at http://feedburner.google.com. If you don't have item click tracking enabled, this is also the perfect time to turn it on, which can be done on this same page.   For instance, if you would rather see the detail of where your feeds are read directly, you can add ${distributionEndpoint} as the medium, and then you will get views that look something like this.  Again this will happen automatically except in one specific case: if you are already tagging your feed item URLs with Google Analtyics tags such as "utm_source" and "utm_medium" - we have disabled this feature and you will have to turn it on manually by selecting "Track clicks as a traffic source in Google Analytics." Note that if you do this, we will replace any existing "utm_" tags that may be in your permalinks with the values generated from FeedBurner. In the coming weeks, we will be releasing more features in Google FeedBurner that take advantage of this functionality, so we highly recommend that you register and set up your site with Google Analytics if you haven't done so already. Posted by Steve Olechowski on behalf of the Google FeedBurner team  URL: http://adsenseforfeeds.blogspot.com/2009/11/afternoon-frank-hey-howdy-george.html     |
| [G] Upgrade to AdWords Editor 7.6.1 Posted: 13 Nov 2009 08:37 AM PST Inside AdWords: Upgrade to AdWords Editor 7.6.1AdWords Editor version 7.6.1 is now available for Windows and Mac. This new version includes support for ad scheduling, advanced location targeting, YouTube Promoted Video ads, and other features. For a complete list of changes and instructions, visit our release notes. If you're already using AdWords Editor, you'll be prompted to upgrade automatically. If you're not already using it, you can visit our website to download AdWords Editor. To learn more, take a look at our AdWords Editor Help Center. Posted by Emily Williams, Inside AdWords crew  URL: http://adwords.blogspot.com/2009/11/upgrade-to-adwords-editor-761.html     |
| [G] "Afternoon, Frank." "Hey howdy, George." Posted: 13 Nov 2009 06:56 AM PST AdSense for Feeds: "Afternoon, Frank." "Hey howdy, George."It's about time these two neighbors got to talking to each other. Most Saturday afternoons you'd find them politely waving as they passed at each other by with their push mowers, tending to their neatly manicured tables, charts, and graphs. It just made sense that the grounds would look that much more complete if they removed a bit of fence between them. And so they've done just that. Specifically, we will help you classify your links by tagging the Source as "feedburner", the Medium as the channel in which we sent out your feed such as "feed" or "email", and the Content as the actual endpoint application in which the user viewed your feed content such as "Google Reader" or "Yahoo! Mail". In order to slice your traffic by these endpoints, in the All Traffic Sources view in Google Analytics select the "Ad Content" field in the second column. In the coming weeks, you will start to see many more distribution endpoints in your reports. The represent ongoing additions to our database of applications that process feeds. By default, these analytics will show up in the "All Traffic Sources" and "Campaigns" views in Google Analytics. You can filter the results just to only the traffic that comes from Google FeedBurner by filtering on "feedburner" on the All Traffic Sources page or "Feed:" on the campaigns view. You can also use these sources in the Advanced Segments views. In this view below, we actually have two separate feeds driving traffic to this blog, and that can now be tracked easily in one view. If you have item click tracking enabled, we are now automatically tagging your item URLs with Google Analytics parameters. If you're not using Google Analytics, or for some other reason don't want these parameters in the requests coming to your website, you can turn off Google Analytics tracking on the "Configure Stats" page on the Analyze tab at http://feedburner.google.com. If you don't have item click tracking enabled, this is also the perfect time to turn it on, which can be done on this same page. For instance, if you would rather see the detail of where your feeds are read directly, you can add ${distributionEndpoint} as the medium, and then you will get views that look something like this. Again this will happen automatically except in one specific case: if you are already tagging your feed item URLs with Google Analtyics tags such as "utm_source" and "utm_medium" - we have disabled this feature and you will have to turn it on manually by selecting "Track clicks as a traffic source in Google Analytics." Note that if you do this, we will replace any existing "utm_" tags that may be in your permalinks with the values generated from FeedBurner. In the coming weeks, we will be releasing more features in Google FeedBurner that take advantage of this functionality, so we highly recommend that you register and set up your site with Google Analytics if you haven't done so already. Posted by Steve Olechowski on behalf of the Google FeedBurner team      URL: http://feedproxy.google.com/~r/BurnThisRSS2/~3/Gwdk0zj3PAA/afternoon-frank-hey-howdy-george.html     |
| You are subscribed to email updates from Googland To stop receiving these emails, you may unsubscribe now. | Email delivery powered by Google |
| Google Inc., 20 West Kinzie, Chicago IL USA 60610 | |
No comments:
Post a Comment